Seems quite some people are still upset about Firefox users’ habit of blocking web advertising! Oh noes! A growing number of bloggers appear to be blocking users of the popular Firefox browser from accessing their content, claiming it’s theft to read a blog while blocking advertising. Though as a publisher I understand the hate, as a developer and heavy internet user, I’m torn. We had a ton of feedback to us here at BoN about our previous layout, with 4 ad display units per page, which opened our eyes, causing us to change, leaving one med-block ad unit above the fold (kinda). This we felt was a happy medium, where users wouldn’t have their experience diluted and we as publishers wouldn’t have our revenue diluted (too much). We can live with that, all we ask is that our readers live with it too.
Quote from Whyfirefoxisblocked.com:
The Mozilla Foundation and its Commercial arm, the Mozilla Corporation, has allowed and endorsed Ad Block Plus, a plug-in that blocks advertisement on web sites and also prevents site owners from blocking people using it. Software that blocks all advertisement is an infringement of the rights of web site owners and developers. Numerous web sites exist in order to provide quality content in exchange for displaying ads. Accessing the content while blocking the ads, therefore would be no less than stealing. Millions of hard working people are being robbed of their time and effort by this type of software. Many site owners therefore install scripts that prevent people using ad blocking software from accessing their site. That is their right as the site owner to insist that the use of their resources accompanies the presence of the ads.